Every marketing spend needs to prove its worth. Research shows explainer videos deliver measurable returns: companies using video see 49% faster revenue growth year-over-year compared to those without (Aberdeen Group, 2023). These results come from faster sales cycles, higher conversion rates, and sustained performance across marketing channels.
Clear Communication Speeds Up Sales
Think about your current sales process. How long does it take prospects to truly grasp what your product does? An explainer video cuts through the seeming complexity and unfamiliarity of your innovative solution and shows exactly how you solve your customers' problems in just 90 seconds.
This visual approach changes how prospects see your product. When complex features become clear benefits, decisions happen faster. Landing pages with explainer videos see conversion rates jump by up to 80% (EyeView, 2024). That's not just a statistic; it's revenue in your pipeline.
Beautiful design builds instant credibility, particularly in the app and tech world where trust drives purchasing decisions. Our high-end design system shows prospects you're serious about solving their problems.
Numbers That Matter
Smart businesses focus on metrics that affect the bottom line. The right explainer video keeps viewers watching longer and taking action more often. Landing pages with video content see 2.6 times higher average time on page (Wistia, 2023).
For your ROI, this translates directly to more qualified leads. When prospects understand your value from the start, they move through your sales pipeline more quickly. They ask better questions because they grasp the basics. Your sales team spends less time explaining and more time closing.
Beyond The View Count
A well-crafted explainer video becomes a versatile asset across your entire business. Marketing teams use it to drive social engagement: videos on social media generate 1200% more shares than text and image content combined (G2, 2024). Sales teams share it to warm up prospects. Support teams point to it to answer common questions before they're asked.
This multiplier effect amplifies ROI. Your video keeps working across every channel, from your website to sales meetings. It gives everyone a consistent way to talk about your product, reducing confusion and speeding up decisions. Companies report a 43% reduction in support tickets when new users start with video onboarding (Zendesk, 2023).
Making Every Penny Count
Creating an effective explainer video shouldn't feel like a gamble. That's why we've built our entire process around maximising your return. Our eight-point script model tells your story clearly and effectively; our design system makes your brand shine without unnecessary complexity.
Fixed pricing means no surprises: just beautiful design that delivers results. We've refined our process to focus on what works, cutting out the costly extras that don't drive returns. The outcome? Premium explainer videos that keep performing without the premium price tag.
Ready to boost your ROI?
At Xplnr, we're experts at helping subscription tech brands tell their stories beautifully and effectively. Our streamlined approach combines proven storytelling with premium design, all at a fixed price that makes sense for your bottom line. No agency fees, no endless meetings: just clear communication that wins business.
